Name
David Noyce
Job Title
Professor
Company
University of Wisconsin-Madison
Speaker Bio
David A. Noyce, Ph.D., P.E., F.ASCE, F.ITE is the Dr. Arthur F. Hawnn Professor of Transportation Engineering and Executive Associate Dean of the College of Engineering at the University of Wisconsin - Madison (UW-Madison). He previously completed two terms as Chair of the Department of Civil and Environmental Engineering. Dr. Noyce also holds a joint appointment in the Department of Industrial and Systems Engineering at UW-Madison.

Dr. Noyce received his B.S. and M.S. degrees in Civil and Environmental Engineering from UW-Madison in 1984 and 1995, respectively, and received his Ph.D. degree in Civil (Transportation) Engineering from Texas A&M University in 1999. Dr. Noyce is a registered Professional Engineer in the state of Wisconsin and has over 39 years of experience in transportation engineering including appointments in state government, industry, and academia.

Dr. Noyce has completed more than 200 research projects as Principal Investigator totaling $35 million in research expenditures. He has authored more than 380 refereed scholarly papers, conference proceedings, research reports, and book chapters. Dr. Noyce was elected Fellow in the American Society of Civil Engineers (ASCE) in 2017 and was President of ASCE’s Transportation and Development Institute (T&DI) in 2022. Dr. Noyce is also an active member of the Institute of Transportation Engineers (ITE) where he was elected Fellow in 2017. Dr. Noyce works with the National Academy of Sciences and the Transportation Research Board (TRB) where he has chaired several National Cooperative Highway Research Program (NCHRP) project panels and has (and is currently) conducted NCHRP research. He is the past chair of TRB’s AHB50 Traffic Control Devices Committee and currently serves as a member on three TRB committees. Dr. Noyce is also associated with the American Society for Engineering Education (ASEE) and the Eno Foundation.

Dr. Noyce leads the Wisconsin Transportation Center and the Traffic Operations and Safety (TOPS) Laboratory. His research focuses on transportation safety and traffic operations, specifically at complex intersections. He was the lead researcher in the development and implementation of the flashing yellow arrow (FYA) permissive left-turn traffic signal indication that led to significant improvements in the safety and operations of this critical intersection movement. Dr. Noyce has made countless additional contributions in other areas of transportation operations and safety, many of which have been discovered and implemented in Wisconsin and shared with other local, state, and federal agencies. He is conducting research in the areas of connected and automated vehicles including several automated vehicles employed in Wisconsin. Dr. Noyce continues to conduct research in the areas of human factors and driver safety using a full-scale driving simulator, including collaborative partnerships in University Transportation Centers (UTC).
David Noyce